Proof Audiences Love To Watch Scary Movies, All Year!

  • Posted On:October 28, 2024
Of the individuals that completed the study, 44% identified as die-hard horror fans, consuming the genre all year round, while only 6% wait until Halloween to throw on their favourite scary movie. 45% of respondents feel horror movies have improved since their introduction into the mainstream film market. Of that 45%, 49% said the improvements stem from better production quality, 44% said the improvements are due to advanced technology and special effects and 39% accredited more original and creative concepts.
 
One of the questions revealed when did they start to watch horror; 52% started watching scary movies before age 12. 42% of Millennials and 30% of Gen Z participants said they first got into horror after being introduced to the genre by a family member.
 
The most cited first horror movies watched were “Halloween,” “Nightmare on Elm Street,” “The Exorcist,” “Jaws” and “Friday the 13th.” 
 
Blumhouse asked participants to categorise 100 of the most popular horror movies of the last five decades into sub-genres and select films they most strongly identified with each sub-genre.
 
The most popular selections in order were psychological thriller, survival horror, supernatural/paranormal/possession, horror comedy and science-fiction horror.
The films most closely associated with those sub-genres were “Split,” “The Road,” “The Conjuring,” “Scary Movie” and “Alien,” respectively.
 
Between age demographics, psychological horror was the favourite of Baby Boomers, Gen X and Millennials, while Gen Z selected survival horror as their favourite subgenre.
The study was conducted by Sage Outcomes and commissioned by Blumhouse.
 
Check the list out on timeout for the best horror films