Mattel Plans New Filmic Universe As Big As Marvel And DC

  • Posted On:August 01, 2023

The film took in $52m in the US and Canada over two consecutive weekdays, beating records previously held by ‘The Dark Knight’ (2008) and ‘Aquaman’ (2018). Not only did it break those records, but the film also saw Greta Gerwig take top spot for the highest domestic box office for a female director.

Mattel has announced they are now looking to  replicate the success of ‘Barbie’ with its other toys, games, and brands.

A recent article in The New Yorker suggested that a total of 45 movies are in development at Mattel, led by film producer Robbie Brenner.

17 have already been announced. Take a look at the list.

Polly Pocket



Major Matt Mason

Magic 8 Ball

Masters of the Universe

Hot Wheels

Christmas Balloon

Thomas the Tank Engine

Rock ‘Em Sock ‘Em

American Girl

Big Jim

Chatty Cathy and Betsy Wetsy





To read the full breakdowns for the films please click on the link below